Google has discontinued its Pixel Pass subscription service, which allowed people to get a Pixel phone bundled with premium services including YouTube Premium, Google Play Pass, and YouTube Premium for a monthly fee.
The company said on its website Support page -It was spotted first 9to5Google – It will stop offering purchases or renewals for Pixel Pass. The company’s reasoning behind stopping the service was general and did not provide much explanation.
“We offer the best value for our hardware products and give users the flexibility to purchase their favorite services. We continue to evaluate offerings based on customer feedback and provide them with different ways to access the best that Google has to offer.
Google first launched Pixel Pass in 2021 alongside the launch of the Pixel 6. At the time, Google was charging $45 per month for the Pixel 6 and $55 per month for the Pixel 6 Pro with access to services like 200GB of storage with Google One, Google Play Pass for premium games and apps, and YouTube Premium.
The current group of subscribers will be able to continue using Pixel Pass for two years from the date of subscription. Post that they can upgrade their Pixel device and get $100 off, according to the support page. The company said that once the Pixel Pass subscription period expires, Google services subscriptions “will automatically renew at a discounted price,” but it did not explain the cost of the entire package.
It is worth noting that Google did not offer the Pixel 7a or Pixel Fold with Pixel Pass. The company also has not expanded the subscription service to regions outside the United States